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👉 How We’re Doing: December PulseM Customer Feedback
- 1 day ago
- 1 min read
📊 Customer Retention Snapshot (Home Improvement Industry)
What loyalty looks like in home improvement
About 65% of customers will return to the same home improvement provider after a positive experience. ZipDo
Nearly 62% of homeowners say they’d go back to the same company if they had a positive experience. ZipDo
44% of customers show higher loyalty when companies offer ongoing follow-up and maintenance options. ZipDo
83% of customers who experience excellent service are more likely to recommend the company. ZipDo
Customer expectations drive retention
78% of homeowners prefer working with contractors who have high customer satisfaction ratings. ZipDo
74% of consumers say prompt responses to inquiries influence their hiring decision. ZipDo
60% of customers consider post-project support crucial to satisfaction — a key factor in repeat business. ZipDo
Why it matters
Home improvement customers are more likely to stick with providers who communicate clearly, follow up after work, and make the service experience smooth — these elements directly tie into higher retention and referrals. ZipDo
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